{"id":27912,"date":"2024-05-02T09:27:11","date_gmt":"2024-05-02T09:27:11","guid":{"rendered":"https:\/\/arabbusinessconsultant.com\/?p=27912"},"modified":"2024-05-02T10:22:01","modified_gmt":"2024-05-02T10:22:01","slug":"diamond-jewellery-business","status":"publish","type":"post","link":"https:\/\/arabbusinessconsultant.com\/blog\/diamond-jewellery-business\/","title":{"rendered":"Dubai resident opens a diamond jewellery business, made her 1st million in two years"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Basma Chaieri was a travel executive for 15 years but at 40 she challenged herself and opened her <\/span><b>diamond jewellery business<\/b><span style=\"font-weight: 400;\"> and named it <\/span><b>\u201c<a href=\"https:\/\/etikajewels.com\/\" target=\"_blank\" rel=\"nofollow noopener\">Etika Jewels<\/a>\u201d<\/b><span style=\"font-weight: 400;\">. She opened it with the amount of her savings which was Dh4,00,000. Around the starting 18 months this business faced hardship but in the last year, it generated revenue of seven digits. This is her success story as she said <\/span><span style=\"font-weight: 400;\">forming and bringing something into existence from zero is usually exciting for her. Her grown-up passion leads her to the world of lab diamonds and gemstone jewellery, studying about gemmology and diamonds, and eventually starting her<\/span><b> diamond jewellery business <\/b><span style=\"font-weight: 400;\">online.<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/arabbusinessconsultant.com\/blog\/diamond-jewellery-business\/#A_15_Years_Travel_Executive_Turns_Into_a_Powerful_Businesswomen\" >A 15 Years Travel Executive Turns Into a Powerful Businesswomen<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/arabbusinessconsultant.com\/blog\/diamond-jewellery-business\/#Enlightening_the_customers_regarding_lab-grown_diamonds\" >Enlightening the customers regarding lab-grown diamonds<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/arabbusinessconsultant.com\/blog\/diamond-jewellery-business\/#2_significant_tips_that_Basma_Chaieri_gives\" >2 significant tips that Basma Chaieri gives<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/arabbusinessconsultant.com\/blog\/diamond-jewellery-business\/#Always_hold_account_for_additional_expenses\" >Always hold account for additional expenses\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/arabbusinessconsultant.com\/blog\/diamond-jewellery-business\/#How_to_reevaluate_and_reprioritize_your_tasks\" >How to reevaluate and reprioritize your tasks\u00a0<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 style=\"font-size: 43px;\"><span class=\"ez-toc-section\" id=\"A_15_Years_Travel_Executive_Turns_Into_a_Powerful_Businesswomen\"><\/span><span style=\"font-weight: 400;\">A 15 Years Travel Executive Turns Into a Powerful Businesswomen<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">As a newbie entrepreneur, she wanted to change the <\/span><b>diamond jewellery business <\/b><span style=\"font-weight: 400;\">game from traditional ways to contemporary ways as she made the diamond jewellery out in the digital space from the physical shops. 10 years before when Chaieri came to Dubai with her husband and at that time she was working in Booking.com where she began a unit for her firm.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">She further said she learned all these skills and was interested in building something from the bottom throughout her career specifically when she was working in the travel company and formed her business unit in the Middle East, Africa, and Turkey for Booking.com while over the market supervising and sales for the Expo 2020 Dubai<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It was not like this two years before so in late 2021 she setup her<\/span><b><a href=\"https:\/\/arabbusinessconsultant.com\/\" target=\"_blank\" rel=\"noopener\"> diamond jewellery busines<\/a>s<\/b><span style=\"font-weight: 400;\"> and in around mid-2022 when she started her online retail platform. She discloses her customers have grown ten times bigger compared to one year. Around 70 percent of them are repeat customers.\u00a0<\/span><\/p>\n<h3 style=\"font-size: 38px;\"><span class=\"ez-toc-section\" id=\"Enlightening_the_customers_regarding_lab-grown_diamonds\"><\/span><span style=\"font-weight: 400;\">Enlightening the customers regarding lab-grown diamonds<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">She says that by moving her business out and making it to the e-commerce platform, Chaieri holds the hope of making jewellery with lab-grown diamonds as an everyday jewelley. Traditionally it was seen as preferable and rare. By this, it would be available to a wider audience<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Further, she said the present generation emphasizes experiences over material ownership but they still aim to be fashionable and up-to-date with trends. She educates her customers about the properties and the value of these lab diamond jewellery which is a new concept.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The process will teach you how to adjust and move the complications of e-commerce and the lavish goods market, predicting changes and reforming the strategies accordingly. It\u2019s all about being in the spotlight in this exclusive industry.<\/span><\/p>\n<h3 style=\"font-size: 40px;\"><span class=\"ez-toc-section\" id=\"2_significant_tips_that_Basma_Chaieri_gives\"><\/span><span style=\"font-weight: 400;\">2 significant tips that <\/span><span style=\"font-weight: 400;\">Basma Chaieri gives<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<h4 style=\"font-size: 33px;\"><span class=\"ez-toc-section\" id=\"Always_hold_account_for_additional_expenses\"><\/span><span style=\"font-weight: 400;\">Always hold account for additional expenses\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"font-weight: 400;\">she says <\/span><span style=\"font-weight: 400;\">When you think you think that steering is in your hand something does happen. For example, in the business journey that she envisioned for the website at the starting point, she faced numerous hurdles and difficulties that immensely affected her performance. Further, she added that they had to reconstruct the platform not only once but again. It was an important astonishing in their financial preparations and underlined the significance of considering possible setbacks and add-on expenses.<\/span><\/p>\n<h4 style=\"font-size: 33px;\"><span class=\"ez-toc-section\" id=\"How_to_reevaluate_and_reprioritize_your_tasks\"><\/span><span style=\"font-weight: 400;\">How to reevaluate and reprioritize your tasks\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"font-weight: 400;\">You can accomplish all your goals with time. Organizing activities to establish your business is essential, while the less critical things can be approached later.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">She said This method aids in maintaining focus and flow. She added that entrepreneurs often forget to leverage their skills to reduce expenses. For her, it was meant for \u201cbranding, content creation, managing social media platforms, and even designing jewellery pieces.\u201d\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Further she said she reinvested in the profits of the business. Additionally, she also follows the rule of worthy creation over income and emphasizes in forming wealth apart from increasing revenue. This aids me in moving my focus from short-term profits, to getting a long-term.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Basma Chaieri was a travel executive for 15 years but at 40 she challenged herself and opened her diamond jewellery business and named it \u201cEtika Jewels\u201d. She opened it with the amount of her savings which was Dh4,00,000. Around the starting 18 months this business faced hardship but in the last year, it generated revenue of seven digits. This is her success story as she said forming and bringing something into existence from zero is usually exciting for her. Her grown-up passion leads her to the world of lab diamonds and gemstone jewellery, studying about gemmology and diamonds, and eventually starting her diamond jewellery business online. A 15 Years Travel Executive Turns Into a Powerful Businesswomen As a newbie entrepreneur, she wanted to change the diamond jewellery business game from traditional ways to contemporary ways as she made the diamond jewellery out in the digital space from the physical shops. 10 years before when Chaieri came to Dubai with her husband and at that time she was working in Booking.com where she began a unit for her firm.\u00a0 She further said she learned all these skills and was interested in building something from the bottom throughout her career specifically when&#8230;<\/p>\n","protected":false},"author":25,"featured_media":27922,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[628],"tags":[],"class_list":["post-27912","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/arabbusinessconsultant.com\/blog\/wp-json\/wp\/v2\/posts\/27912","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/arabbusinessconsultant.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/arabbusinessconsultant.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/arabbusinessconsultant.com\/blog\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/arabbusinessconsultant.com\/blog\/wp-json\/wp\/v2\/comments?post=27912"}],"version-history":[{"count":3,"href":"https:\/\/arabbusinessconsultant.com\/blog\/wp-json\/wp\/v2\/posts\/27912\/revisions"}],"predecessor-version":[{"id":27931,"href":"https:\/\/arabbusinessconsultant.com\/blog\/wp-json\/wp\/v2\/posts\/27912\/revisions\/27931"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/arabbusinessconsultant.com\/blog\/wp-json\/wp\/v2\/media\/27922"}],"wp:attachment":[{"href":"https:\/\/arabbusinessconsultant.com\/blog\/wp-json\/wp\/v2\/media?parent=27912"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/arabbusinessconsultant.com\/blog\/wp-json\/wp\/v2\/categories?post=27912"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/arabbusinessconsultant.com\/blog\/wp-json\/wp\/v2\/tags?post=27912"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}